Corebody

fitness/wellness centre, Paris

Corebody is a fitness and wellness studio based in Paris 7th, specialising in Pilates, yoga and massage. They also trains Pilates trainers.

Website

This is a bilingual website based on the Drupal content management system, so the customer has full control of the content. Parts of the site information are rendered automatically based on stored data attributes. The website includes a restricted classroom space.

Design

We modernised Corebody’s visual identity by redesigning the logo: its typographical treatment on a circular dark-grey background has more impact, and can be nicely used on photos or patterned backgrounds. The Corebody look, across the web and in printed applications, was unified. The logo is accompanied by three emblems representing the main activities of the studio.

Update August 2014: Corebody’s owner decides to stop its operations in Paris and to open a new studio in New York.